Japanese Ayumi arrived in Paris in 2003 and graduated from the Studio Berçot two years later. She has been studying fashion design and works today mainly with her illustrations and embroideries. She has been doing prints and applications for various fashion houses, e.g. Chloé, Cacharel, Sonia Rykiel and Paco Rabanne. She counts among her clients Hermès, Nina Ricci, Bonpoint, and since 2010 some of her illustrations are part of the visual identity of the Parisian departement store Printemps.